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Events

Guest Lecture Global Sales Strategies Adapting Methods to Country Wise Client Behavior

Monday, March 10, 2025

Date: 10th March 2025

Time: 11.00 am to 1.00 pm

Venue: Dr. D Y Patil B-School

Resource Person: Mr. Jitendra Chaudhary, Business Head, Steer World
Participants PGDM Marking Div E Students

Faculty: Coordinator Dr. Khalid

Organizer: Center of Academic Excellence

Objectives:
• Understand Global Sales Dynamics – To provide insights into how sales strategies vary across different countries and markets based on cultural, economic, and behavioral factors.
• Analyse Country-Specific Client Behavior – To examine how consumer preferences, buying habits, and decision-making processes differ across regions and how businesses can adapt accordingly.
• Develop Adaptive Sales Strategies – To equip participants with techniques for tailoring sales approaches to diverse international markets, ensuring higher engagement and conversion rates.
• Explore Cross-Cultural Communication in Sales – To highlight the importance of cultural sensitivity, negotiation styles, and relationship-building in international business transactions.
• Leverage Data-Driven Sales Approaches – To introduce tools and analytics that help businesses understand market trends and customer behaviors in different regions.
• Enhance Global Competitiveness – To prepare professionals to effectively navigate global sales challenges, including regulatory compliance, local competition, and customer expectations.

A guest lecture on ‘Global Sales Strategies: Adapting Methods to Country-Wise Client Behavior’ was conducted for PGDM Division E students at Dr. D Y Patil B-School on 10th March 2025. The session was delivered by Mr. Jitendra Chaudhary, Business Head of Steer World, who provided deep insights into global sales dynamics and client behavior across different markets.

Key Highlights of the Lecture:

1. Understanding Global Sales Strategies:
• Mr. Chaudhary emphasized the importance of tailoring sales strategies to specific regions based on cultural, economic, and consumer behavior differences.
• He discussed real-world examples of successful global brands adapting their strategies to different countries.
2. Adapting to Country-Wise Client Behavior:
• The speaker elaborated on how customer preferences vary across different nations and how businesses must modify their sales approach accordingly.
• He highlighted factors such as language, purchasing power, cultural sensitivities, and digital penetration affecting sales success.
3. Case Studies & Industry Insights:
• Mr. Chaudhary shared case studies of companies that successfully penetrated foreign markets by modifying their sales and marketing tactics.
• He provided insights into emerging markets and how businesses can capitalize on them.
4. Challenges in International Sales:
• Discussed barriers such as regulatory requirements, trade restrictions, and local competition.
• Suggested strategies to overcome these hurdles, including forming local partnerships and leveraging digital marketing.

The session concluded with an engaging Q&A where students asked insightful questions about real-world applications of global sales strategies. Mr. Chaudhary provided practical advice on entering international markets and career opportunities in global sales.

The guest lecture by Mr. Jitendra Chaudhary was an insightful and enriching experience for PGDM students. His expertise in global sales and client behavior adaptation provided a valuable learning opportunity. The session helped students understand the complexities of international sales and marketing, preparing them for global business challenges.

The event was a great success, leaving students with a deeper appreciation of how businesses must adapt their sales strategies in different countries to achieve global success.