Resource Person: Mr. Prasenjit Saha
Duration: 11.00 am – 5.00 pm
Date: 27nd November, 2021
Venue: Online
Brief:
Dr. Sonali Saha welcomed the Resource person Mr. Prasenjit Saha, Project Director -Market Xcel Data Matrix and all the participants. Mr. Prasenjit Saha began his talk by addressing the participants with the latest trends in marketing trends.
He spoke about the significance of real time data. Then he also emphasized on “Eye Shadowing” and “ Eye Catching” tools used for automobile sector.
He gave new insights into various other emerging tools & technologies used for marketing campaigns for branding and promotion.
He also spoke about transformation from traditional trend to emerging trends in marketing and how this shift is important for the survival of any company / institution.
Ms. Stuti Shukla thanked the Resource Person for taking time to share his knowledge and experience with the participants.
The session was very interesting and added value to the knowledge of the participants.